Ilari Laitinen

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“Are you talking to me?”: three ways we have improved our communication about returnable packaging

Posted by Ilari Laitinen on Jun 4, 2021 10:50:32 AM  •  read time 3 min

RePack packages are designed to be returned and reused, meaning that design choices have been made with this in mind. When empty, the packages can be folded to the size of a small envelope so that they can easily be returned via the postal system, and thus be reused.

For the last five years, we have systematically collected feedback from both our customers as well as consumers – who are the ultimate end-users of the RePack packages. We do not only listen to our end-users but also try to engage them in our design process.

Even though most of our feedback is ridiculously good, there are always plenty of helpful suggestions for improvements that we try to implement in our products and services.

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Topics: Sustainability, Circular Economy