RePack Blog

H&M's Weekday goes reusable!

Posted by Clémence Avignon on Sep 26, 2019 5:13:57 PM

Hi, it's been a while. If you think we've been lazy this summer, think again!
It's been busy, super busy. And we have news to share.

weekday banner
H&M Group is doing cool things with Weekday to make shopping online more sustainable.

Guess what? RePack is part of the Weekday / The Workshop-project.


Weekday / The Workshop 


The concept is to manufacture on-demand,  and it is brilliant as it enables to produce just the right amount, reducing unnecessary production and therefore unsold product and waste.
It's not just neat for the environment, it's also pretty fun. 
You can just customize a cotton T-shirt or sportswear, and print your own printed patterns or letters through the waterless printing technology developed jointly by Laboratory and Weekday. Your name on your shirt, finally. 


But here at RePack, we're more excited by The Workshop deliveries : in our reusable packaging. 

Weekday has a 100% Circular & Renewable vision. To help Weekday reach that we are making empty RePack returns even easier by taking empty RePack's back at Weekday stores. 

  • Starting in September 2019, a 3 month test period with 3 phases :

    1. Repack for free, to be returned in store with a 10% off next purchase incentive. 
    2. Repack as a paid option at checkout, to be returned by mailbox, with a 10% off next purchase incentive. 
    3. Repack as a free option, to be returned in store or by mailbox, without incentive.

  • A first test of 1000 bags in 3 sizes :  60% S, 30% M and 10% L size. 

The test will be run in Germany, UK and Sweden, where custom-made products have a bigger demand.

You can get your RePack delivered, on-demand shirt here. Now


weekdayxrepack photo warehouse


Topics: Brands, Partners

RePack is a concrete solution to reduce trash

RePack is a reusable packaging service and loyalty program for e-commerce, whereby delivery packages can be conveniently and easily returned, and then reused.

RePack simply replaces single-use delivery packaging in e-commerce and the service has three elements

  • Reusable delivery bags

  • Global returns platform

  • Reward system for end-users

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